Dialed in Motion Cycling
Dynamic Bike Fitting Software

Dialed in Motion for cycling. is for retailers that wish to provide the best bike fit for their customers.

Increase revenue and repeat business by giving your customer their best bike fit and visually engaging them in the process.

Simple to use

Very easy to follow work flow.

Create a new revenue stream

Enhance the customer experience and add value to the sales process.

Fitting Guide

Follow a guided pathway or free form, the choice is yours.

Collect customer infromation

Embedded is a customer data collection system and fitting reports to help build customer loyalty.

"I used to ride many years ago and have just got back into cycling. Getting Dialed in Motion was the best thing that ever happened to me in cycling - I'm back and loving it."
Colin Wallace

Why is it so effecive?

Its an easy to use and cost effective system which.

• Accurately measures critical body angles when a person is in motion on the bike (even under full power and when fatigued)
• takes the guesswork out of bike fitting!
• Creates 'real-time' viewing, video capture and software analysis. Customers can see the 'before and after' comparisons.
• captures critical customer statistics.
• New bikes can be easily fitted from you customer's historical analysis and profile.

Advises optimal bike adjustments.

• Individual body dynamics means everyone's motion on a bike is different, how individuals 'move' in a bike is important to fitting them correctly.
• Allows for adjustment of bike components on th espot to obtain recommended angles for comfort, power and efficiency.

Builds customer relationships.

• Builds trust between retailer and customer - generating customer loyalty.
• Purchases become needs driven not price driven.
• Customers become involved in (and drive) the purchase process - "I need this bike - it fits me better." They see and understand what the salesperson suggests.
• The decision by the customer to get 'Dialed in Motion' is a commitment to the resulting purchases.
• A database of the customer, their setup and thir purchase is easily created as you go.

Why does your business need it?

Increase Profit.

• Fitting can create additional revenure streams
• Sell more bikes
• Can asily up-sell customers to more expensive bikes that fit better.
• Store awareness increases from Dialed in Motion ™ adertising resulting in higher foot traffic and impulse purchases.
• Creates marketing excitement with something new to advertise.
• A semi-automated system that all staff can easily be trained to use.
• Lifts performance and pride as staff feel empowered with good information.
• Achieving sales targets is easier!

Demonstrates innovation.

• The world of bike fitting is about to change forever, as a retailer you can be indelibly linked with the advancement of cycling.
• How is your store ensuring its customers are set up correctly for competitive power, efficiency and comfortable injury free cycling?
• Captures the complete vertical market in cycling from world champions to the first two-wheeler.
• Create positive news - nothing spreads faster than "new stuff" in cycling.
• Over 120 stores worldwide now using Dialed in Motion

How can your business benefit?

Competitive advantage

• It's about customer satisfaction. Dialed in Motion™ enables your retail outlet to know its customers and give the best service.
• Gives you the opportunity to gain market share over competing retailers.
• If you don't have it someone else will.
• Gives you a reason to get customers returnign to your store.
• Dialed in Motion™ - state of the art bike fitting sells bikes - FACT.

Create a workable database - builds customer relationships.

• Information and knowledge can be shared by the retail store and your customers over email, print or as a file on a memory stick.
• Provides staff wityh 'focused time' for each customer 0 great for up-selling and building trust between retailers and customers.
• Give access to complete customer profiles.
• The comprehensive database of customer profiles creates a method and a reason to stay in touch i.e. "Come in for check up. We have a new model that suts your profile that you may like to try."

This is not the future - the time is now

Testimonials

Recreation

"I used to ride many years ago and have just got back into cycling. Getting Dialed in Motion was the best thing that ever happened to me in cycling - I'm back and loving it."
Colin Wallace

Sports

"I had really plateaued in my cycling and was looking for a kick-start to get me going again. Dialed in Motion has got me going as a rider again and I'm now still improving, which is awesome."
Stacy Sims, National Road Race, 2005

Elite

"The specialist bike fitting software Scott Millar uses enables me to see exactly what he's talking about when we are working on my fit. While his knowledge is superior to mine, the real-time feedback on position changes is useful when we are dialing in my Time Trialing position."
Gordo Byrn, 8:29 Ironman and Ultraman Champion

Women

"I have many problems getting a bike to fit me properly! Dialed in Motion worked out the right stem height for me, for the first time my bike fits me, rather than me having to fit the bike."
Victoria Beck

Beginners

"I was set up on Dialed in Motion to make sure the angles and dimensions were exactly right for me and the mix of an enthusiastic group of salespeople and the wizardry of technology was enough for me to walk out being completely happy with my purchase and the level of service/expertise offered."
Tracy Thomson